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Author Question: Which of the following is an example of licensing? (Read 106 times)

ARLKQ

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Question 1

Which of the following is an example of intellectual property?
◦ systems of measurement
◦ McDonald's golden arches
◦ an unpublished book
◦ a phone directory

Question 2

Which of the following is an example of licensing?
◦ Saks Inc. entered China by giving a retail chain in China the authority to use Saks Fifth Avenue name for a flagship department store in Shanghai.
◦ An Indian automobile manufacturing company buys engines from a Japanese manufacturer for its environmentally friendly cars.
◦ A South-Korean consumer electronics manufacturer produces the screens for its brand of television and sends orders to a factory in China to manufacture the casing for the television.
◦ A U.K-based motorcycle manufacturer produces limited-edition customizations of the company's stock models and sells it to customers around the world.


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Marked as best answer by ARLKQ on Feb 15, 2021

mjbamaung

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ARLKQ

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Reply 2 on: Feb 15, 2021
Thanks for the timely response, appreciate it


kusterl

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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