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Author Question: General Motors did research on what became the minivan-a small van suitable for families. The ... (Read 108 times)

majortom123

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on: Feb 10, 2022
General Motors did research on what became the minivan-a small van suitable for families. The research did not convince them to produce it. Later, Chrysler introduced the Dodge Caravan and Plymouth Voyager minivans, which turned out to be among the most successful models in automotive history. This example most closely demonstrates that ________.
◦ marketing research does not always provide management with the right answer
◦ marketing research does not provide correct answers most of the time
◦ management should question the methods used to conduct product market research
◦ marketing research is not as reliable as management's intuition
Marketing Research ¦ Burns, Veeck ¦ 9th Edition
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Marked as best answer by majortom123 on Feb 10, 2022

lhn821

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Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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majortom123

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Reply 2 on: Feb 10, 2022
Excellent

isabelt_18

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Reply 3 on: Yesterday
Gracias!

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