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Author Question: The marketing research industry is undergoing great change after many years of relative stability in ... (Read 70 times)

sh03641

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Question 1

The major associations created a common ethical code to accurately represent their qualifications, skills, experience, and resources. This code falls into the category of ________.
◦ fair dealings with respondents
◦ honesty and transparency
◦ fair dealings with clients and subcontractors
◦ maintaining research integrity

Question 2

The marketing research industry is undergoing great change after many years of relative stability in marketing research methods. Which of the following is a reason for this great change?
◦ New sources of data and technology
◦ Expanded focus on qualitative methods
◦ Reluctance of clients to adopt new research methods
◦ New uses of traditional research tools


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Marked as best answer by sh03641 on Feb 10, 2022

ladan86

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sh03641

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Reply 2 on: Feb 10, 2022
:D TYSM


cdmart10

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Reply 3 on: Yesterday
Excellent

 

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