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Author Question: A picture or thematic apperception test is which type of qualitative research? (Read 9 times)

lauraleepop

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Question 1

A company performs a consumer segmentation study then researchers use in-depth interviews to develop rich profiles of each segment. Which type of research does this describe?
◦ Quantitative before qualitative research
◦ Quantitative and qualitative research concurrently
◦ Qualitative before quantitative research
◦ Quantitative only research

Question 2

A picture or thematic apperception test is which type of qualitative research?
◦ In-depth interviews
◦ Projective technique
◦ Protocol analysis
◦ Focus groups


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Marked as best answer by lauraleepop on Feb 10, 2022

Sophia0717

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lauraleepop

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Reply 2 on: Feb 10, 2022
YES! Correct, THANKS for helping me on my review


ttt030911

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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