Question 1
The text says that all of these hotels have effective and successful podcasts,
except:
◦ Marriot International
◦ Intercontinental Hotels
◦ Freepoint Hotel
◦ Holiday Inn
Question 2
What are the two main types of SEM?
◦ Natural and processed
◦ Slow speed and fast speed
◦ Organic and non-organic
◦ Organic and paid