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Author Question: Which of the following is referred to as the bundle of value offered in a marketing exchange, for ... (Read 284 times)

parker123

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on: May 9, 2022

Question 1

Which of the following influence our purchase decisions by shaping values, attitudes, and beliefs?
◦ Reference groups
◦ Culture
◦ Self-image
◦ Socioeconomic level
◦ Situational factors

Question 2

Which of the following is referred to as the bundle of value offered in a marketing exchange, for the purpose of satisfying a need or want?
◦ Products
◦ Marketing mix
◦ Goods
◦ Value captured
◦ Promotion
Business in Action ¦ Bovee, Thill ¦ 9th Edition
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Marked as best answer by parker123 on May 9, 2022

kuttz

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Reply #1 on: May 9, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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parker123

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Reply 2 on: May 9, 2022
Wow, this really help

diana chang

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Reply 3 on: Yesterday
Excellent

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