Question 1
During prototype development of a digital service, a company identifies the resources required to bring a product to market in a process called ________.
◦ beta testing
◦ commercialization
◦ concept testing
◦ scalability
◦ feasibility testing
Question 2
During the business analysis stage, a company ________.
◦ sells the product on a limited basis to gauge its market appeal
◦ invests significantly in research and development
◦ reviews the sales, costs, and profit projections
◦ screens the business ideas that it has generated
◦ generates a wide variety of ideas to introduce a new product