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Author Question: Trying to attract buyers by advertising a product that you don't intend to sell, and then trying to ... (Read 38 times)

mmmmm

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on: May 9, 2022

Question 1

Today, one of the most popular sales promotion tactics is ________, which gives the company visibility and helps it share in positive emotions of consumers.
◦ premiums
◦ trade promotions
◦ special-event sponsorship
◦ forward buying
◦ trial-use

Question 2

Trying to attract buyers by advertising a product that you don't intend to sell, and then trying to sell them another, usually more expensive, product is known as ________.
◦ stealth advertising
◦ bait-and-switch advertising
◦ implied claims
◦ reminder advertising
◦ a push strategy
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Marked as best answer by mmmmm on May 9, 2022

ellie

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Reply #1 on: May 9, 2022
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mmmmm

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Reply 2 on: May 9, 2022
:D TYSM

amit

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Reply 3 on: Yesterday
Wow, this really help

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