Author Question: Self-disclosure includes only verbal communication. A) True. B) ... (Read 123 times)

laurencescou

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Self-disclosure includes only verbal communication.
 
  A) True.
  B) False.

Question 2

A classmate is taking a Marketing class and has an assignment in which he needs to establish a catchy, but effective slogan for a local gym. An effective slogan in this case is one that could lead to more memberships, more member visits, or both. You mention that Frederickson's broaden-and-build model is an appropriate framework for his slogan. Which of the following slogans, in theory, would be MOST appropriate for increasing memberships sold and member visits?
 
  A) Pump iron and look better naked.
  B) Gym. Tan. While someone else does your laundry.
  C) Exercise. It's how it makes you feel.
  D) Do cardio (Because you need to.)



princessflame2016

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Answer to Question 1

B

Answer to Question 2

D



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