Marlena works and works to earn as much money as she can, but she ...

[Shelles]

Marlena works and works to earn as much money as she can, but she will rarely spend it, even to get things that she really needs. Marlena's behavior illustrates which analogy that Lea and Webley proposed to explain human motivation with respect to money?
 
  a. instinct
  b. tool
  c. drug
  d. bank

Question 2

One technique that advertisers often use to influence consumers is celebrity endorsement. The logic works like this: If people like Catherine Zeta-Jones and repeatedly see T-Mobile products together with Catherine Zeta-Jones, then people will learn to associate T-Mobile with her and will in turn like T-Mobile more. That is, celebrity endorsement is expected to lead to ____.
 
  a. operant conditioning
  b. classical conditioning
  c. vicarious learning
  d. observational learning

[makaylafy]

Answer to Question 1

C

Answer to Question 2

B

[Shelles]

Thank you

[makaylafy]

No problem