This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A consumer sees an ad for a Nissan Altima. If the consumer's prior evaluation of the Nissan name is ... (Read 126 times)

bb

  • Hero Member
  • *****
  • Posts: 544
on: Jun 28, 2018
A consumer sees an ad for a Nissan Altima. If the consumer's prior evaluation of the Nissan name is positive, additional information about the car obtained from the ad can then be used to adjust this initial value either upward or downward. This is an example of
 a. judgment of goodness and badness.
  b. an anchoring and adjustment process.
  c. the assessment process.
  d. belief strength.
  e. an estimation of likelihood.

Question 2

A disruptive innovation represents a product or service that is not as good as currently available alternatives.
 
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

bob

  • Sr. Member
  • ****
  • Posts: 343
Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

true


bb

  • Member
  • Posts: 544
Reply 2 on: Jun 28, 2018
:D TYSM

amandalm

  • Member
  • Posts: 306
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

Cyanide works by making the human body unable to use oxygen.

Did you know?

Most women experience menopause in their 50s. However, in 1994, an Italian woman gave birth to a baby boy when she was 61 years old.

Did you know?

Cutaneous mucormycosis is a rare fungal infection that has been fatal in at least 29% of cases, and in as many as 83% of cases, depending on the patient's health prior to infection. It has occurred often after natural disasters such as tornados, and early treatment is essential.

Did you know?

There are more bacteria in your mouth than there are people in the world.

Did you know?

It is believed that the Incas used anesthesia. Evidence supports the theory that shamans chewed cocoa leaves and drilled holes into the heads of patients (letting evil spirits escape), spitting into the wounds they made. The mixture of cocaine, saliva, and resin numbed the site enough to allow hours of drilling.

Medicinal leeches on a patient’s neck. Today leeches are sometimes used in microsurgery to prevent b Medicinal leeches on a patient’s neck. Today leeches are sometimes used in microsurgery to prevent b
Example of an employee performance evaluation form Cont Example of an employee performance evaluation form Cont
Correlates well with global temperature prior to the impact of GHG emissions Correlates well with global temperature prior to the impact of GHG emissions
The two skills of the element Evaluation The two skills of the element Evaluation
Evaluation of gait Evaluation of gait
Measurement and Evaluation in Physical Education and Exercise Science Measurement and Evaluation in Physical Education and Exercise Science
Video: Hypoglycemia Animation

For a complete list of videos, visit our video library