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Author Question: The ________ is the handbook of marketing implementation, evaluation, and control. a. strategic ... (Read 198 times)

nramada

  • Hero Member
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  • Posts: 580
on: Jun 28, 2018
The ________ is the handbook of marketing implementation, evaluation, and control.
 a. strategic thrust
 b. marketing plan
 c. SBU strategy
 d. marketing strategy
 e. marketing program

Question 2

A big advantage of the systems approach over the project approach is current information needed for normal
  operations is available when managers need it.
 a. True
  b. False
 Indicate whether the statement is true or false


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mochi09

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Reply #1 on: Jun 28, 2018
Answer to Question 1

b

Answer to Question 2

True


nramada

  • Member
  • Posts: 580
Reply 2 on: Jun 28, 2018
Excellent

T4T

  • Member
  • Posts: 348
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

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