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Author Question: When changing dentists, the patient was required to pay for a new set of X-rays. This type of ... (Read 31 times)

serike

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on: Jun 28, 2018
When changing dentists, the patient was required to pay for a new set of X-rays. This type of switching cost is referred to as:
 A) performance costs.
  B) loyal customer discounts.
  C) emotional costs.
  D) cognitive costs.
  E) transaction costs.

Question 2

From the customer's perspective, which part of the marketing mix takes place largely behind the scenes?
 A) Market segmentations
  B) Product
  C) Price
  D) Promotion
  E) Distribution


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yahahah24021

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Reply #1 on: Jun 28, 2018
Answer to Question 1

E

Answer to Question 2

E


serike

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Reply 2 on: Jun 28, 2018
Gracias!

rachel

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Reply 3 on: Yesterday
Excellent

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