When the marketer emphasizes reductions in staff, overhead, and capital as potential benefits to the purchaser, this relates to the service characteristic of:
A) variability.
B) perishability.
C) simultaneous production and consumption.
D) intangibility.
E) lack of ownership.
Question 2
Service variability is a unique service characteristic. From the following list, choose the marketing implication most closely related to this characteristic.
A) buyer-seller interaction requiring that the service be done right
B) planning capacity on the basis of peak demand
C) emphasizing strict quality control standards
D) using pricing and promotion to even out demand peaks and valleys
E) None of the answer choices applies specifically to service variability.
Romanesque capital showing Samson and the lion (13th century).
Example of Staff Meeting Agenda
This spark plug boot on an overhead camshaft engine has been arcing to the valve cover causing a ...
The voltage-gated channel cycles during an action potential
Attributed to Kojo Bonsu Final of an Okyeame Poma (SPEAKER'S STAFF)
The phases of the action potential