Author Question: When a post-sale customer complaint arises, the salesperson should: a. find out who's responsible ... (Read 109 times)

jazziefee · **on:** Jun 28, 2018

When a post-sale customer complaint arises, the salesperson should:
a. find out who's responsible for the problem and subsequently inform the buyer.
b. reassure the customer that their complaints or concerns are minor.
c. accept responsibility for the problem regardless of who in the selling organization is at fault.
d. take immediate steps to correct the problem.
e. Both c and d are correct.

Question 2

In a modified rebuy situation, the in supplier should do which of the following?
A) Make every effort to understand and satisfy the procurement need.
B) Try to move decision makers into straight rebuy.
C) Both make every effort to understand and satisfy the procurement need and try to move decision makers into straight rebuy.
D) None of the answer choices.