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Author Question: Pat Layne was reading an emotional advertisement. The content of the ad caused Pat to sweat ... (Read 121 times)

SO00

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Pat Layne was reading an emotional advertisement. The content of the ad caused Pat to sweat profusely. The researcher used the data from a(n) ________ to interpret or infer Pat's interest or attitude toward the advertisement.
 a. primary research
 b. eye camera device
 c. galvanometer
 d. voice-analysis device

Question 2

Sally is looking for a way to clearly communicate why her prospects should do business with her. Sally should learn how to:
 a. Negotiate effectively d. Promote her product's features and benefits
  b. Develop customer value propositions e. Develop effective visual aids
  c. Handle buyer resistance



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reelove4eva

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Answer to Question 1

c

Answer to Question 2

B




SO00

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


ricroger

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Reply 3 on: Yesterday
:D TYSM

 

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