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Author Question: How do editors handle categorical responses, such as questions that ask a respondent to mark yes or ... (Read 478 times)

darbym82

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on: Jun 28, 2018
How do editors handle categorical responses, such as questions that ask a respondent to mark yes or no?
 a. dummy coding
 b. nominal coding
 c. discrete coding
 d. checklist coding

Question 2

Historically, how were U.S. advertising agencies compensated for their purposes?
 a. labor-based-fee system
 b. 15 compensation system
 c. performance-based-fee programs
 d. reduced-commission systems


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voltaire123

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Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

b


darbym82

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

ttt030911

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Reply 3 on: Yesterday
Wow, this really help

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