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Author Question: Objectives contained within the advertising plan must possess a quantitative benchmark, measurement ... (Read 153 times)

kshipps

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Objectives contained within the advertising plan must possess a quantitative benchmark, measurement methods and criteria for success, and a time frame over which they will be measured.
 
 Indicate whether the statement is true or false

Question 2

Observation plays a key role in which qualitative research orientation?
 a. experimentation
 b. phenomenology
 c. projective analysis
 d. ethnography



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carlsona147

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Answer to Question 1

true

Answer to Question 2

d




kshipps

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)


isabelt_18

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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