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Author Question: Which step comes first in developing a marketing strategy? a. analyzing firm performance b. ... (Read 118 times)

chads108

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on: Jun 28, 2018
Which step comes first in developing a marketing strategy?
 a. analyzing firm performance
  b. identifying and evaluating market opportunities
  c. selecting target markets
  d. planning and implementing a marketing mix

Question 2

Every marketing decision should be based on facts.
 a. True
  b. False
 Indicate whether the statement is true or false


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elizabethrperez

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Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

True


chads108

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

bigsis44

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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