This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A company decides to send an Internet survey to all of its 127-member sales force to determine their ... (Read 182 times)

V@ndy87

  • Hero Member
  • *****
  • Posts: 571
on: Jun 28, 2018
A company decides to send an Internet survey to all of its 127-member sales force to determine their morale. This is a ____.
 a. cluster sample
  b. multistage area sample
  c. census
  d. sample

Question 2

Describe the three types of purchases in a B2C transaction.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Anna

  • Sr. Member
  • ****
  • Posts: 343
Reply #1 on: Jun 28, 2018
Answer to Question 1

C

Answer to Question 2

A low customer involvement purchase in a B2C situation is called a convenience buy. This purchase typically has little forethought and is price sensitive.
A medium customer involvement purchase in a B2C situation is called a shopping buy. In this situation, the consumer puts more thought into the purchase and cares more about the product quality/features.
The last type of purchase has high customer involvement. This situation is called a specialty purchase. Purchases of this type require a great deal of research for the best brands, quality, and price. Marketers for this level try to convince the buyer that their brand is the best choice.


V@ndy87

  • Member
  • Posts: 571
Reply 2 on: Jun 28, 2018
:D TYSM

Hdosisshsbshs

  • Member
  • Posts: 315
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

There are approximately 3 million unintended pregnancies in the United States each year.

Did you know?

Immunoglobulin injections may give short-term protection against, or reduce severity of certain diseases. They help people who have an inherited problem making their own antibodies, or those who are having certain types of cancer treatments.

Did you know?

The human body produces and destroys 15 million blood cells every second.

Did you know?

All patients with hyperparathyroidism will develop osteoporosis. The parathyroid glands maintain blood calcium within the normal range. All patients with this disease will continue to lose calcium from their bones every day, and there is no way to prevent the development of osteoporosis as a result.

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

The Stillwater Mining Company The Stillwater Mining Company
A DC voltage is applied across the spark plug gap after the plug fires and the circuit can determine ... A DC voltage is applied across the spark plug gap after the plug fires and the circuit can determine ...
An Internet connection is usually needed to perform updates although some vehicle manufacturers use ... An Internet connection is usually needed to perform updates although some vehicle manufacturers use ...
How to determine an exponential relation from a table of values How to determine an exponential relation from a table of values
An organizational specialist is hired as a consultant to a company planning to open a coffee ... An organizational specialist is hired as a consultant to a company planning to open a coffee ...
Determine the nominal annual rate of interest of the following ordinary general annuity. Determine the nominal annual rate of interest of the following ordinary general annuity.
Video: Hip Animation

For a complete list of videos, visit our video library