This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Depending on the targeted audience, the effectiveness of a fear appeal is often related to its level ... (Read 239 times)

brutforce

  • Hero Member
  • *****
  • Posts: 540
on: Jun 28, 2018
Depending on the targeted audience, the effectiveness of a fear appeal is often related to its level of intensity.
 
 Indicate whether the statement is true or false

Question 2

The most effective Internet marketing programs make use of the Four I's. Identify each of them, carefully explain what it means and why it is important, and give an example of each in action in an Internet marketing program.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

scikid

  • Sr. Member
  • ****
  • Posts: 300
Reply #1 on: Jun 28, 2018
Answer to Question 1

T

Answer to Question 2

The Four Is are:

 Interactive: two way dialog is a possible definition
 Information-driven: using data, not hunches, to drive marketing programs
 Immediate: a lot of opportunities for instant gratification on the web
 Involving: engaging is the trendy term

Students can come up with many examples, real or hypothetical, to show how useful these ideas are.


brutforce

  • Hero Member
  • *****
  • Posts: 540
Reply #2 on: Jun 28, 2018
Thank you :)


scikid

  • Sr. Member
  • ****
  • Posts: 300
Reply #3 on: Jun 28, 2018
Happy to help you


« previous next »
 

Did you know?

Signs of depression include feeling sad most of the time for 2 weeks or longer; loss of interest in things normally enjoyed; lack of energy; sleep and appetite disturbances; weight changes; feelings of hopelessness, helplessness, or worthlessness; an inability to make decisions; and thoughts of death and suicide.

Did you know?

Each year in the United States, there are approximately six million pregnancies. This means that at any one time, about 4% of women in the United States are pregnant.

Did you know?

Fatal fungal infections may be able to resist newer antifungal drugs. Globally, fungal infections are often fatal due to the lack of access to multiple antifungals, which may be required to be utilized in combination. Single antifungals may not be enough to stop a fungal infection from causing the death of a patient.

Did you know?

The effects of organophosphate poisoning are referred to by using the abbreviations “SLUD” or “SLUDGE,” It stands for: salivation, lacrimation, urination, defecation, GI upset, and emesis.

Did you know?

The first successful kidney transplant was performed in 1954 and occurred in Boston. A kidney from an identical twin was transplanted into his dying brother's body and was not rejected because it did not appear foreign to his body.

Substrate–level phosphorylation. Substrate–level phosphorylation.
Procedures and Diagnostic Tests Related to the Cardiovascular System Procedures and Diagnostic Tests Related to the Cardiovascular System
Procedures and Diagnostic Tests Related to the Male Reproductive System Procedures and Diagnostic Tests Related to the Male Reproductive System
Procedures and Diagnostic Tests Related to the Male Reproductive System Procedures and Diagnostic Tests Related to the Male Reproductive System
Cross section of peritoneum with related organs and structures. Cross section of peritoneum with related organs and structures.
People using walkers typically have a high level of mobility impairment. People using walkers typically have a high level of mobility impairment.
Video: Role of the urinary system - acidosis and alkalosis

For a complete list of videos, visit our video library