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Author Question: What is the first step in the Consumer Processing Model (CPM)? a. exposure b. attention c. ... (Read 187 times)

Chelseaamend

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on: Jun 28, 2018
What is the first step in the Consumer Processing Model (CPM)?
 a. exposure
  b. attention
  c. comprehension
  d. agreement
  e. retention

Question 2

Which of the following is a true statement about Internet business models?
 a. The business models for B2C and B2B markets are different.
  b. The best business models are supported by advertising.
  c. Nonprofit organizations and governmental agencies make use of a variety of business models.


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lkanara2

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Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

C


Chelseaamend

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

amandalm

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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