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Author Question: What is the first step in the Consumer Processing Model (CPM)? a. exposure b. attention c. ... (Read 190 times)

Chelseaamend

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on: Jun 28, 2018
What is the first step in the Consumer Processing Model (CPM)?
 a. exposure
  b. attention
  c. comprehension
  d. agreement
  e. retention

Question 2

Which of the following is a true statement about Internet business models?
 a. The business models for B2C and B2B markets are different.
  b. The best business models are supported by advertising.
  c. Nonprofit organizations and governmental agencies make use of a variety of business models.


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lkanara2

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Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

C


Chelseaamend

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

lkanara2

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Reply 3 on: Yesterday
Wow, this really help

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