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Author Question: According to the shelf-space model, the consumers' second exposure to an advertisement for a brand ... (Read 83 times)

olgavictoria

  • Hero Member
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  • Posts: 528
on: Jun 29, 2018
According to the shelf-space model, the consumers' second exposure to an advertisement for a brand is the most powerful.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

The Makers would be the VALSTM group most likely to spend a high proportion of their income on the newest trend.
 a. True
  b. False
 Indicate whether the statement is true or false


popopong

  • Sr. Member
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  • Posts: 307
Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

False


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