The promotional method most commonly used for highly personal items is personal selling.
Indicate whether the statement is true or false
Question 2
Rumors are running rampant through a company that a competitor is going to buy out the firm and fire half of its workers. To reduce the anxiety of its workforce, the company could embark on a PR effort that involves which of the main objectives of public relations?
a. spreading goodwill and positive feelings
b. giving advice and counsel
c. promoting a product or service
d. preparing internal communications
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