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Author Question: Which of the following forms of direct marketing is currently considered to be most controversial? ... (Read 66 times)

stevenposner

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  • Posts: 608
on: Jun 29, 2018
Which of the following forms of direct marketing is currently considered to be most controversial?
 a. Direct mail
  b. Telemarketing
  c. Bulk email
  d. Infomercial

Question 2

Theoretically, the
 
  leads to a point where an optimal advertising expenditure results in an optimal sales level
 
  and, in turn, an optimal profit.
 a. objective-and-task method
  b. share-of-market method
  c. percentage-of-sales system
  d. response model


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alexisweber49

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Reply #1 on: Jun 29, 2018
Answer to Question 1

c

Answer to Question 2

d


stevenposner

  • Member
  • Posts: 608
Reply 2 on: Jun 29, 2018
Gracias!

bigsis44

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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