Which of the following forms of direct marketing is currently ...

[stevenposner]

Which of the following forms of direct marketing is currently considered to be most controversial?
 a. Direct mail
  b. Telemarketing
  c. Bulk email
  d. Infomercial

Question 2

Theoretically, the
 
  leads to a point where an optimal advertising expenditure results in an optimal sales level
 
  and, in turn, an optimal profit.
 a. objective-and-task method
  b. share-of-market method
  c. percentage-of-sales system
  d. response model

[alexisweber49]

Answer to Question 1

c

Answer to Question 2

d

[stevenposner]

Thanks for the timely response, appreciate it

[AISCAMPING]

Gracias!