« previous next »

Author Question: An upcoming chain of green grocers has reasonable prices, friendly staff, local produce, and a focus ... (Read 75 times)

ETearle

  • Hero Member
  • *****
  • Posts: 580
on: Jun 29, 2018
An upcoming chain of green grocers has reasonable prices, friendly staff, local produce, and a focus on organic and natural products. The company wants to connect with consumers in a fresh way, and is considering creating a show on the Food Network. What type of promotion is this grocer considering?
 a. Brand loyalty
  b. Branded entertainment
  c. Affiliate marketing
  d. Event sponsorship

Question 2

Which of the following is a tactic that might be used in an implicit memory measure?
 a. Completing a brand name after being given only half of its letters
  b. Filling in the blanks to finish a sentence about the ad just seen
  c. Visualizing the last time a particular commercial was seen on TV
  d. Describing what you think may be happening in a picture


amandanbreshears

  • Sr. Member
  • ****
  • Posts: 320
Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

The term pharmacology is derived from the Greek words pharmakon("claim, medicine, poison, or remedy") and logos ("study").

Did you know?

The top 10 most important tips that will help you grow old gracefully include (1) quit smoking, (2) keep your weight down, (3) take supplements, (4) skip a meal each day or fast 1 day per week, (5) get a pet, (6) get medical help for chronic pain, (7) walk regularly, (8) reduce arguments, (9) put live plants in your living space, and (10) do some weight training.

Did you know?

Despite claims by manufacturers, the supplement known as Ginkgo biloba was shown in a study of more than 3,000 participants to be ineffective in reducing development of dementia and Alzheimer’s disease in older people.

Did you know?

In Eastern Europe and Russia, interferon is administered intranasally in varied doses for the common cold and influenza. It is claimed that this treatment can lower the risk of infection by as much as 60–70%.

Did you know?

People often find it difficult to accept the idea that bacteria can be beneficial and improve health. Lactic acid bacteria are good, and when eaten, these bacteria improve health and increase longevity. These bacteria included in foods such as yogurt.

Structure of an antibody light chain Structure of an antibody light chain
Diagram of the food chain Diagram of the food chain
Julie Green, The Last Supper. Julie Green, The Last Supper.
A wrench symbol warning lamp on a Ford vehicle. The symbol can also be green. A wrench symbol warning lamp on a Ford vehicle. The symbol can also be green.
Relationships of DNA to mRNA to polypeptide chain Relationships of DNA to mRNA to polypeptide chain
A box contains red, yellow and green marbles. Half of the marbles are red, 1/8 of the remaining ... A box contains red, yellow and green marbles. Half of the marbles are red, 1/8 of the remaining ...
Video: Glucose anabolism reactions: Glycogenolysis and Gluconeogenesis

For a complete list of videos, visit our video library