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Author Question: The biggest difference between contests and sweepstakes is that: a. contests can require an entry ... (Read 91 times)

Zulu123

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on: Jun 29, 2018
The biggest difference between contests and sweepstakes is that:
 a. contests can require an entry fee, and sweepstakes cannot.
  b. contests generate long-term interest in a brand, and sweepstakes generate immediate interest.
  c. contests require skill, and sweepstakes require luck.
  d. contests focus on the game, and sweepstakes focus on the brand.

Question 2

What does the acronym STP mean?
 a. Sales, Target, Product
  b. Sell To People
  c. Segmenting, Targeting, Positioning
  d. Sell The Product


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rleezy04

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Reply #1 on: Jun 29, 2018
Answer to Question 1

c

Answer to Question 2

c


Zulu123

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

elyse44

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Reply 3 on: Yesterday
Excellent

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