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Author Question: Is an advertising technique whereby a manufacturer and dealer share the expense of advertising. a. ... (Read 26 times)

AEWBW

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is an advertising technique whereby a manufacturer and dealer share the expense of advertising.
 a. Differentiation
  b. Subliminal advertising
  c. Market segmentation
  d. Vertical cooperative advertising

Question 2

To eliminate the hazards of disruptive customer behaviors, service personnel must be prepared to occasionally act as ________________ in managing customer-to-customer relationships.
 Fill in the blank(s) with correct word



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karlss

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Answer to Question 1

d

Answer to Question 2

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