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Author Question: The service setting refers only to the environment in which the service is provided to the customer. ... (Read 75 times)

evelyn o bentley

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on: Jun 29, 2018
The service setting refers only to the environment in which the service is provided to the customer.
 
 Indicate whether the statement is true or false

Question 2

The main objective of hard-sell messages is to:
 a. create a sense of urgency so that consumers will act quickly.
  b. highlight a consumers inadequacy within the context of a social role.
  c. create in the consumer a pleasant and memorable association with the brand.
  d. highlight the risk of harm or negative consequences of not using the advertised brand.


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lorealeza

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Reply #1 on: Jun 29, 2018
Answer to Question 1

F

Answer to Question 2

a


evelyn o bentley

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

marict

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Reply 3 on: Yesterday
Gracias!

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