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Author Question: The goal to establish sales at a certain level is tied to which level of objectives? a. corporate c. ... (Read 152 times)

sarasara

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The goal to establish sales at a certain level is tied to which level of objectives?
 a. corporate c. marketing communications
  b. marketing d. None of the above.

Question 2

If a pizza place owner says We need to increase sales by 20 percent by the end of next quarter, which of the following objectives is being used?
 a. brand sales c. brand do
  b. brand repeat d. brand learn



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sierrahalpin

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Answer to Question 1

A
Sales is a corporate-level objective.

Answer to Question 2

A
Brand sales objective focuses on the financial bottom line.





 

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