Author Question: In conjoint analysis, _______________ allows researchers to offer a subset rather than all of the ... (Read 51 times)

natalie2426

  • Hero Member
  • *****
  • Posts: 524
In conjoint analysis, _______________ allows researchers to offer a subset rather than all of the possible combinations when looking a trade-offs on a number of product attributes.
 a. the k-means method c. adaptive conjoint
  b. orthogonal designs d. choice-based conjoint

Question 2

The statistical significance of a regression model is determined using which test?
 a. t-test
  b. 2
  c. F-test
  d. Z-test



AmberC1996

  • Sr. Member
  • ****
  • Posts: 317
Answer to Question 1

B
To consider all possible trade-off combinations would be too cumbersome for respondents, therefore, researchers can use an orthogonal design.

Answer to Question 2

C



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Side effects from substance abuse include nausea, dehydration, reduced productivitiy, and dependence. Though these effects usually worsen over time, the constant need for the substance often overcomes rational thinking.

Did you know?

More than 34,000 trademarked medication names and more than 10,000 generic medication names are in use in the United States.

Did you know?

Prostaglandins were first isolated from human semen in Sweden in the 1930s. They were so named because the researcher thought that they came from the prostate gland. In fact, prostaglandins exist and are synthesized in almost every cell of the body.

Did you know?

Thyroid conditions cause a higher risk of fibromyalgia and chronic fatigue syndrome.

Did you know?

Children with strabismus (crossed eyes) can be treated. They are not able to outgrow this condition on their own, but with help, it can be more easily corrected at a younger age. It is important for infants to have eye examinations as early as possible in their development and then another at age 2 years.

For a complete list of videos, visit our video library