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Author Question: Identify the strategic marketing communication elements of direct ... (Read 56 times)

bcretired

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on: Jun 29, 2018
Identify the strategic marketing communication elements of direct mail.

Question 2

Brand _____ refers to customers developing a personal relationship with the brand.
 a. engagement
  b. identity
  c. extension
  d. equity


ebonylittles

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Reply #1 on: Jun 29, 2018
Answer to Question 1

The strategic marketing communication elements of direct mail include direct mail, card pack, catalog, and direct-response advertising.

Answer to Question 2

A


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bcretired

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Reply #2 on: Jun 29, 2018
Thank you


ebonylittles

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Reply #3 on: Jun 29, 2018
No problemo


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