Identify the most important strategic mix elements for the growth ...

[lunatika]

Identify the most important strategic mix elements for the growth strategy and explain their importance.

Question 2

The random assignment of subjects and treatments to groups is called _____.
 Fill in the blank(s) with correct word

[AmberC1996]

Answer to Question 1

In implementing the growth strategy, the marketing, research and development (R&D), and engineering functions are likely to be viewed as important elements of the strategic mix. This is because growth usually entails expanding the scope of operations through establishing new distribution outlets, encroaching on new geographic markets, and introducing new product variations to the market. Establishing new distribution outlets and encroaching on new geographic markets are goals that can be achieved through marketing. Introducing new product variations is a goal that can be met through R&D and engineering with the guidance of marketing.

Answer to Question 2

randomization