Author Question: Identify the strategic marketing communication elements of direct ... (Read 66 times)

bcretired

  • Hero Member
  • *****
  • Posts: 525
Identify the strategic marketing communication elements of direct mail.

Question 2

Brand _____ refers to customers developing a personal relationship with the brand.
 a. engagement
  b. identity
  c. extension
  d. equity



ebonylittles

  • Sr. Member
  • ****
  • Posts: 318
Answer to Question 1

The strategic marketing communication elements of direct mail include direct mail, card pack, catalog, and direct-response advertising.

Answer to Question 2

A



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question

bcretired

  • Hero Member
  • *****
  • Posts: 525

ebonylittles

  • Sr. Member
  • ****
  • Posts: 318

 

Did you know?

The oldest recorded age was 122. Madame Jeanne Calment was born in France in 1875 and died in 1997. She was a vegetarian and loved olive oil, port wine, and chocolate.

Did you know?

Patients who have been on total parenteral nutrition for more than a few days may need to have foods gradually reintroduced to give the digestive tract time to start working again.

Did you know?

Warfarin was developed as a consequence of the study of a strange bleeding disorder that suddenly occurred in cattle on the northern prairies of the United States in the early 1900s.

Did you know?

Illicit drug use costs the United States approximately $181 billion every year.

Did you know?

The average adult has about 21 square feet of skin.

For a complete list of videos, visit our video library