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Author Question: Which type of question requires the respondent to choose one of two alternatives? a. ... (Read 162 times)

chandani

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on: Jun 29, 2018
Which type of question requires the respondent to choose one of two alternatives?
 a. simple-dichotomy
  b. bipolar
  c. dual-coded
  d. checklist

Question 2

Which of the following is the aim of relationship marketing?
 a. to develop long-term relationships c. to manage relationships between the brand and customer
  b. to establish lucrative short-term relationships d. to manage relationships between the supplier and distributor


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at

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

A
Relationship marketing is marketing with the conscious aim to develop and manage long-term and/or trusting relationships with customers, distributors, suppliers, or other parties in the marketing environment.


chandani

  • Member
  • Posts: 541
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

duy1981999

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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