Shopping centers and malls account for one-half of all retail ...

[roselinechinyere27m]

Shopping centers and malls account for one-half of all retail sales, excluding automotive, in the United States.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is an accurate statement about the scheduling of advertising?
 a. The higher the degree of habitual purchasing of a product class, the more the advertising should precede the purchase time.
  b. Advertisers should always seek to have a higher CPM than CPM-TM.
  c. Advertisements should be scheduled to always run in the Sunday paper.
  d. Advertisements should be scheduled without regard to the CPM-TM that is applicable.
  e. Advertisements should be concentrated during periods of lowest demand in order to pick up additional sales.

[mfedorka]

Answer to Question 1

T

Answer to Question 2

A

[roselinechinyere27m]

Gracias!

[juliaf]

Thanks for the timely response, appreciate it