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Author Question: A personal selling situation involves style; style refers to rituals, format, mannerisms, and ... (Read 191 times)

craiczarry

  • Hero Member
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on: Jun 29, 2018
A personal selling situation involves style; style refers to rituals, format, mannerisms, and ground-rules of the buyer and seller during the course of their interaction.
 
 Indicate whether the statement is true or false

Question 2

Men appear more likely to engage in a detailed, thorough examination of a message and to make extended decisions based on product attributes.
 
 Indicate whether the statement is true or false


pallen55

  • Sr. Member
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Reply #1 on: Jun 29, 2018
Answer to Question 1

T
Content includes style, which refers to rituals, format, mannerisms, and ground-rules of the buyer and seller during the course of their interaction.

Answer to Question 2

False


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