Of all the elements in the marketing mix, channel members at the ...

[Marty]

Of all the elements in the marketing mix, channel members at the wholesale and retail levels view __________ as being most in their domain.
 a. advertising
  b. sales promotion
  c. physical distribution
  d. product development
  e. pricing

Question 2

____________________ innovations have no disruption on consumption patterns and only involve product alterations, such as new flavors, or a new product that is an improvement over the old offering.
 Fill in the blank(s) with correct word

[sabina576]

Answer to Question 1

E

Answer to Question 2

Continuous

[Marty]

Thank you

[sabina576]

No problemo