This topic contains a solution. Click here to go to the answer

Author Question: What are the four elements of the marketing mix?[br][br][b][color=#7BCCB5]Question ... (Read 99 times)

cookcarl

  • Hero Member
  • *****
  • Posts: 539
What are the four elements of the marketing mix?

Question 2

_____ involves professionally managing suppliers and developing close working relationships with different internal groups.
 a. Purposeful cooperation
 b. Program management
 c. Credible commitment
 d. Supply integration
 e. Relationship management



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

JaynaD87

  • Sr. Member
  • ****
  • Posts: 368
Answer to Question 1

The four Ps are traditionally featured as the elements of the marketing mix. These four variables (product, price, place, and promotion) aid the company in the fundamental aspect of conducting business. Blending the four variables into a coherent program requires trade-offs based on the type of product or service being offered, the stage of the product's life cycle, and resources available for the marketing effort, as well as the type of customer at whom the marketing efforts are directed.

Answer to Question 2

d




cookcarl

  • Member
  • Posts: 539
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review


nguyenhoanhat

  • Member
  • Posts: 332
Reply 3 on: Yesterday
Gracias!

 

Did you know?

In 2010, opiate painkllers, such as morphine, OxyContin®, and Vicodin®, were tied to almost 60% of drug overdose deaths.

Did you know?

The first oral chemotherapy drug for colon cancer was approved by FDA in 2001.

Did you know?

Automated pill dispensing systems have alarms to alert patients when the correct dosing time has arrived. Most systems work with many varieties of medications, so patients who are taking a variety of drugs can still be in control of their dose regimen.

Did you know?

Of the estimated 2 million heroin users in the United States, 600,000–800,000 are considered hardcore addicts. Heroin addiction is considered to be one of the hardest addictions to recover from.

Did you know?

The most common treatment options for addiction include psychotherapy, support groups, and individual counseling.

For a complete list of videos, visit our video library