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Author Question: Which situation best illustrates the escalation of commitment? a. A marketing manager fails to ... (Read 33 times)

nevelica

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on: Jul 7, 2018
Which situation best illustrates the escalation of commitment?
 
  a. A marketing manager fails to state the disadvantages of a product, and only states the positive benefits of that product.
  b. A marketing manager does not give credit to a team member whose idea was instrumental for the product development.
  c. A marketing manager makes decisions using a majority voting technique, and does not listen to the minority viewpoint.
  d. A marketing manager continues to promote a specific brand, despite clear evidence that the brand is losing market share to competitors.

Question 2

All of the following can help minimize the escalation of commitment EXCEPT:
 
  a. setting limits.
  b. continuing to invest based upon how many resources have already been invested.
  c. recognizing and accepting sunk costs.
  d. seeking external review.
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quynhmickitran

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Reply #1 on: Jul 7, 2018
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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nevelica

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Reply 2 on: Jul 7, 2018
:D TYSM

AmberC1996

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Reply 3 on: Yesterday
Excellent

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