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Author Question: Coca-Cola uses its marketing skills to defend its niche against PepsiCo. This is an example of a ... (Read 40 times)

daltonest1984

  • Hero Member
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  • Posts: 536
on: Jul 7, 2018
Coca-Cola uses its marketing skills to defend its niche against PepsiCo. This is an example of a ________ strategy.
 
  A) functional-level
  B) contingency-level
  C) corporate-level
  D) business-level

Question 2

3M and HP, invest heavily to improve their skills in R&D and product design. This is an example of a ________ strategy.
 
  A) functional-level
  B) business-level
  C) supply-level
  D) corporate-level


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scrocafella

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Reply #1 on: Jul 7, 2018
Answer to Question 1

D

Answer to Question 2

A


daltonest1984

  • Member
  • Posts: 536
Reply 2 on: Jul 7, 2018
Excellent

shewald78

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  • Posts: 340
Reply 3 on: Yesterday
Gracias!

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