________ is the totality of features and characteristics of a ...

[james9437]

________ is the totality of features and characteristics of a product or service that bear on its ability to satisfy stated or implied needs.
 
  A) Production
  B) Quality
  C) Benefit
  D) Marketing

Question 2

A product's value-to-weight ratio primarily affects ________.
 
  A) inventory maintenance
  B) make-or-buy decisions
  C) transportation costs
  D) customer feedback

Question 3

An experiment found that consumer preference for Tempomax watches fell by 74 percent when the consumers were told that Tempomax watches were produced in Pakistan instead of Germany. Which term best explains this occurrence?
 
  A) national competitive advantage
  B) country-of-origin effects
  C) ethnocentric effects
  D) national reputation

Question 4

Companies doing international business are more likely to be successful when they ________.
 
  A) conduct frequent performance appraisals
  B) understand local market characteristics
  C) employ primarily local managers
  D) rely on experienced expatriates

[Laurenleakan]

Answer to Question 1

Great help.

Answer to Question 2

Thanks for the answer, I sent you a PM for another one.

Answer to Question 3

Thanks for the answer, I sent you a PM for another one.

Answer to Question 4

B