Author Question: Key marketing principles that apply to social marketing in health include all of the following ... (Read 99 times)

bio_gurl

  • Hero Member
  • *****
  • Posts: 524
Key marketing principles that apply to social marketing in health include all of the following EXCEPT
 
  A) offer a benefit that the consumer values.
  B) offer the product at upper end prices to make it more desirable.
  C) continually focus on consumer wants.
  D) promote the product in a consumer-attracting way.

Question 2

List the items that are found in the direct and indirect cost
 
  What will be an ideal response?



Missbam101

  • Sr. Member
  • ****
  • Posts: 341
Answer to Question 1

B

Answer to Question 2

Direct Cost
Personnel, Supplies, Meeting Cost, Equipment, Travel, Advertising
Indirect Cost
Rent, Insurance, Telephone, Utilities



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Essential fatty acids have been shown to be effective against ulcers, asthma, dental cavities, and skin disorders such as acne.

Did you know?

GI conditions that will keep you out of the U.S. armed services include ulcers, varices, fistulas, esophagitis, gastritis, congenital abnormalities, inflammatory bowel disease, enteritis, colitis, proctitis, duodenal diverticula, malabsorption syndromes, hepatitis, cirrhosis, cysts, abscesses, pancreatitis, polyps, certain hemorrhoids, splenomegaly, hernias, recent abdominal surgery, GI bypass or stomach stapling, and artificial GI openings.

Did you know?

Eating carrots will improve your eyesight. Carrots are high in vitamin A (retinol), which is essential for good vision. It can also be found in milk, cheese, egg yolks, and liver.

Did you know?

Astigmatism is the most common vision problem. It may accompany nearsightedness or farsightedness. It is usually caused by an irregularly shaped cornea, but sometimes it is the result of an irregularly shaped lens. Either type can be corrected by eyeglasses, contact lenses, or refractive surgery.

Did you know?

The longest a person has survived after a heart transplant is 24 years.

For a complete list of videos, visit our video library