Author Question: A producer of bottled water wants to make sure that consumers can purchase its product virtually ... (Read 106 times)

NClaborn

  • Hero Member
  • *****
  • Posts: 560
A producer of bottled water wants to make sure that consumers can purchase its product virtually anywhere-in vending machines, supermarkets, convenience stores, and restaurants. Which element of the marketing mix does this reflect?
 A) Product
  B) Placement
  C) Profit
  D) Price
  E) Promotion

Question 2

Blake Mycoskie was inspired to begin TOMS Shoes after witnessing the hardships that children in Argentina face growing up without shoes. According to the TOMS website, Mycoskie's idea was to create a for-profit business that was sustainable and not reliant on donations. Since 2006, TOMS has extended their efforts to donate to people in need by donating eyeglasses and clean water in addition to shoes. TOMS operates under which concept?
 A) A monopoly
  B) Transparency and social responsibility
  C) The socioeconomic model of social responsibility
  D) The economic model of social responsibility
  E) Ethical decision making



mmj22343

  • Sr. Member
  • ****
  • Posts: 297
Answer to Question 1

B

Answer to Question 2

C



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

The horizontal fraction bar was introduced by the Arabs.

Did you know?

More than 30% of American adults, and about 12% of children utilize health care approaches that were developed outside of conventional medicine.

Did you know?

Asthma-like symptoms were first recorded about 3,500 years ago in Egypt. The first manuscript specifically written about asthma was in the year 1190, describing a condition characterized by sudden breathlessness. The treatments listed in this manuscript include chicken soup, herbs, and sexual abstinence.

Did you know?

Coca-Cola originally used coca leaves and caffeine from the African kola nut. It was advertised as a therapeutic agent and "pickerupper." Eventually, its formulation was changed, and the coca leaves were removed because of the effects of regulation on cocaine-related products.

Did you know?

Patients who have undergone chemotherapy for the treatment of cancer often complain of a lack of mental focus; memory loss; and a general diminution in abilities such as multitasking, attention span, and general mental agility.

For a complete list of videos, visit our video library