« previous next »

Author Question: The Nielsen sweeps are designed to measure a. national viewing. b. local market viewing. c. ... (Read 317 times)

09madisonrousseau09

  • Hero Member
  • *****
  • Posts: 559
on: Aug 11, 2018
The Nielsen sweeps are designed to measure
 
  a. national viewing.
  b. local market viewing.
  c. cable viewing.
  d. Internet viewing.

Question 2

One difference between Nielsen ratings and television quotient data (TvQs) is that TvQs measure
 
  a. likeability and recognition.
  b. total households.
  c. persons using television.
  d. differences between large and small markets.


Brenm

  • Sr. Member
  • ****
  • Posts: 359
Reply #1 on: Aug 11, 2018
Answer to Question 1

b

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Essential fatty acids have been shown to be effective against ulcers, asthma, dental cavities, and skin disorders such as acne.

Did you know?

Since 1988, the CDC has reported a 99% reduction in bacterial meningitis caused by Haemophilus influenzae, due to the introduction of the vaccine against it.

Did you know?

Many people have small pouches in their colons that bulge outward through weak spots. Each pouch is called a diverticulum. About 10% of Americans older than age 40 years have diverticulosis, which, when the pouches become infected or inflamed, is called diverticulitis. The main cause of diverticular disease is a low-fiber diet.

Did you know?

During pregnancy, a woman is more likely to experience bleeding gums and nosebleeds caused by hormonal changes that increase blood flow to the mouth and nose.

Did you know?

About 600,000 particles of skin are shed every hour by each human. If you live to age 70 years, you have shed 105 pounds of dead skin.

Chimpanzees in nearby Mahale National Park practice a different grooming style: they clasp hands whi Chimpanzees in nearby Mahale National Park practice a different grooming style: they clasp hands whi
Preference of Newborn Babies for Viewing Stimuli That Resemble Faces Preference of Newborn Babies for Viewing Stimuli That Resemble Faces
Responses to Viewing Form from Motion Responses to Viewing Form from Motion
The National Organization for Women holds a rally in Illinois for the Equal Rights Amendment. In ... The National Organization for Women holds a rally in Illinois for the Equal Rights Amendment. In ...
Calculus help: Find a cubic function f (x) = ax3 +bx2 +cx+d that has a local maximum value of 3 ... Calculus help: Find a cubic function f (x) = ax3 +bx2 +cx+d that has a local maximum value of 3 ...
Video: A Human Karyotype Preparation Animation

For a complete list of videos, visit our video library