This topic contains a solution. Click here to go to the answer

Author Question: Focus groups are most useful: a. when precise generalization to a larger population is essential, ... (Read 128 times)

abern

  • Hero Member
  • *****
  • Posts: 533
Focus groups are most useful:
 
  a. when precise generalization to a larger population is essential, and the focus group participants and the larger population are relatively heterogeneous
  b. when precise generalization to a larger population is essential, and the focus group participants and the larger population are relatively homogeneous
  c. when precise generalization to a larger population is not necessary, and the focus group participants and the larger population are relatively homogeneous
  d. when precise generalization to a larger population is not necessary, and the focus group participants and the larger population are relatively heterogeneous

Question 2

A reason you should not contract with a professional firm for a survey might be that:
 
  a. drawing a sample is a complex process
  b. they already have a pool of trained researchers
  c. they may be trained in the intricacies of questionnaire construction
  d. you are never sure if they follow the survey as you would



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ergserg

  • Sr. Member
  • ****
  • Posts: 338
Answer to Question 1

c

Answer to Question 2

d




abern

  • Member
  • Posts: 533
Reply 2 on: Aug 13, 2018
Great answer, keep it coming :)


ecabral0

  • Member
  • Posts: 310
Reply 3 on: Yesterday
Excellent

 

Did you know?

Adult head lice are gray, about ? inch long, and often have a tiny dot on their backs. A female can lay between 50 and 150 eggs within the several weeks that she is alive. They feed on human blood.

Did you know?

Approximately 70% of expectant mothers report experiencing some symptoms of morning sickness during the first trimester of pregnancy.

Did you know?

Approximately one in four people diagnosed with diabetes will develop foot problems. Of these, about one-third will require lower extremity amputation.

Did you know?

Barbituric acid, the base material of barbiturates, was first synthesized in 1863 by Adolph von Bayer. His company later went on to synthesize aspirin for the first time, and Bayer aspirin is still a popular brand today.

Did you know?

It is difficult to obtain enough calcium without consuming milk or other dairy foods.

For a complete list of videos, visit our video library