Author Question: Which step in establishing a marketing plan immediately follows identifying the benefits of the ... (Read 85 times)

ericka1 · **on:** Aug 21, 2018

Which step in establishing a marketing plan immediately follows identifying the benefits of the services to the target population?
a. Determine the needs and wants of the target population.
b. Conduct a situational analysis.
c. Develop a budget and timeline.
d. Develop a marketing strategy.

Question 2

As a result of the welfare reform law initiated in the mid-1990s, which people make up the major target group for job placement and training?
a. single women with children
b. single young adults just out of college
c. elderly adult men
d. married men facing foreclosure