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Author Question: Marketing research is conducted in a variety of areas, including determining target markets and ... (Read 81 times)

Scollins7

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Question 1

Explain market strategy and why marketing research is important to strategy makers. Do strategies exist in other functional areas other than marketing? What is the impact of the marketing concept on marketing strategy?

Question 2

Marketing research is conducted in a variety of areas, including determining target markets and conducting product research, pricing research, promotion research, and distribution research. Give your own example to illustrate a marketing research study that may be used in each of the following: A. product research, B. pricing research, C. promotion research, and D. distribution research.


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Marked as best answer by Scollins7 on Feb 10, 2022

Asfa

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Scollins7

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Reply 2 on: Feb 10, 2022
Gracias!


cam1229

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Reply 3 on: Yesterday
Excellent

 

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